How JCPenney takes the pain out of back to school shopping and increases sales

This is a podcast episode titled, How JCPenney takes the pain out of back to school shopping and increases sales. The summary for this episode is: <p>Summer is coming to a close and school will be starting back up before you know it. What do you have to do to be ready for the first day of school? A lot. There’s a plethora of school supplies that have to be gathered, groceries to make lunches, oh and don’t forget about the new outfits for the school year. The kids are definitely going to need a new pair of dungarees.</p><p><br></p><p>JCPenney is helping their customers with a back-to-school Jebbit quiz that makes shopping for clothes a breeze. Customers are encouraged to take the quiz along with their kids and answer questions that help match them with the perfect style choices for the coming school year.</p><p><br></p><p>Join JCPenney and Jebbit for a webinar on August 17, 2022 at 1pm ET / 10am PT</p><p><br></p><p>During the webinar you will learn:</p><p><br></p><ul><li>How JCPenney is collecting zero-party data from their customers by helping them reduce the headaches for back to school shopping</li></ul><p><br></p><ul><li>About JCPenney’s loyalty program and how they provide Rewards members them with relevant content</li></ul><p><br></p><ul><li>How to leverage an experience calendar to transition from back-to-school to holiday shopping</li></ul><p><br></p><ul><li>You’ll also see a quiz experience and participate live</li></ul>