The Beauty of MEcommerce: A Shopify panel discussion with Stryx, Jill Razor, and Vegamour

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This is a podcast episode titled, The Beauty of MEcommerce: A Shopify panel discussion with Stryx, Jill Razor, and Vegamour. The summary for this episode is: <p>We call it MEcommerce because consumers shopping online want brands to put their needs first, not the traditional gimmicks. Retailers who are truly innovators it can be hard to understand those needs and educate consumers because there is now historical information for something new. So how do you find out what consumers want? Ask them.</p><p><br></p><p>Stryx, Jill Razor and Vegamour are offering products to a nontraditional audience, breaking down social norms. Stryx, who was recently featured on Shark Tank (and got funding btw), offers skincare products and concealer for men. Jill Razor is educating women on the ins and outs of face shaving and offering blades to add to their beauty routine. Vegamour takes a holistic approach to hair wellness for women that incorporates clinically tested plant-based ingredients that work in tandem to promote growth of healthy beautiful hair.</p><p><br></p><p>Not only are they providing ground breaking products, but they are creating engaging experiences that are helping them learn more about their customers while educating them on what they offer. Join speakers from Stryx, Jill Razor, and Vegamour for a Shopify panel discussion on June 14, 2022 at 1pm ET / 10 am PT.&nbsp;</p><p><br></p><p>During this discussion you will learn:</p><ul><li>Strategies for driving eCommerce growth on Shopify</li><li>How to leverage Shopify applications such as Jebbit and Klaviyo to engage consumers</li><li>Do’s and Don’ts for marketing to today’s digital consumers</li></ul><p><br></p>
About Vegamour
01:38 MIN
About Jill Razor
00:36 MIN
About Stryx
01:36 MIN
Stryx's biggest e-commerce challenges
02:51 MIN
Vegamour's biggest e-commerce challenges
02:11 MIN
Jill Razor's biggest e-commerce challenges
00:52 MIN
MEcommerce Strategies
04:06 MIN
Jill Razor increased conversion rates with a Jebbit Quiz
01:04 MIN
How Vegamour educates customers
04:03 MIN
Longer is better but it has to be authentic
04:11 MIN
Vegamour's Quiz Play-by-Play
05:39 MIN
Jill Razor Jebbit Quiz Play-by-Play
04:25 MIN
Stryx Jebbit Quiz Play-by-Play
11:59 MIN
Vegamour Activates Data with Klaviyo
02:11 MIN
Jill Razor Automation Strategy
00:38 MIN

DESCRIPTION

We call it MEcommerce because consumers shopping online want brands to put their needs first, not the traditional gimmicks. Retailers who are truly innovators it can be hard to understand those needs and educate consumers because there is now historical information for something new. So how do you find out what consumers want? Ask them.


Stryx, Jill Razor and Vegamour are offering products to a nontraditional audience, breaking down social norms. Stryx, who was recently featured on Shark Tank (and got funding btw), offers skincare products and concealer for men. Jill Razor is educating women on the ins and outs of face shaving and offering blades to add to their beauty routine. Vegamour takes a holistic approach to hair wellness for women that incorporates clinically tested plant-based ingredients that work in tandem to promote growth of healthy beautiful hair.


Not only are they providing ground breaking products, but they are creating engaging experiences that are helping them learn more about their customers while educating them on what they offer. Join speakers from Stryx, Jill Razor, and Vegamour for a Shopify panel discussion on June 14, 2022 at 1pm ET / 10 am PT. 


During this discussion you will learn:

  • Strategies for driving eCommerce growth on Shopify
  • How to leverage Shopify applications such as Jebbit and Klaviyo to engage consumers
  • Do’s and Don’ts for marketing to today’s digital consumers